Leela Chitnis is the first Indian actress to endorse LUX soap. She featured LUX ad in the year 1941.
Sunday, July 31, 2011
First Indian actress to endorse LUX
Hindustan Unilever Ltd has the tradition of getting its products endorsed by film actress.
Saturday, July 30, 2011
Humble Start - Huge Success!!!
All great things in this world have started as tiny endeavors. Small always has the potential to be humongous in future.
Bombay Stock Exchange (BSE) is the largest stock exchange in India and 8th largest in the world. Where do you think that BSE must have been established? A big Bunglow? A villa? A multi-storey building? Atleast at a small building? No. It is interesting to note that it was established under a Banyan Tree!!!!! Surprising but true.
In 1850s, four Gujrathi and one Parsi stockbroker used to gather under banyan trees in front of Mumbai Townhall. Later the places constantly got shifted with the increase in the number of brokers and finally got moved to Dalal Street. Today it is housed in Phiroze Jeejeebhoy Towers, Dalal Street, Fort Area.
Friday, July 29, 2011
First insurance company in India
Insurance business is not new to India. In fact, it is a matter of pride that Indians had the idea of insurance as early as Manu. The sense for insurance among Indians emanated from the the willingness of Indians to always stay protected from Risks and Uncertainties. However, the first Insurance company was established only during the beginning of 19th century.
Oriental Life Insurance Company can boast of being the first insurance company in India. It was established in 1818 by Anita Bhavsar to cater to the needs of European widows. Readers are hereby cautioned not to confuse the currently existing ORIENTAL INSURANCE COMPANY with this Company.
Thursday, July 28, 2011
Volkswagen - a phoenix????????
The life is so mysterious that it offers opportunities whose value is realized only after it is turned down. It is not the case only with ordinary individuals; even well established companies falter by making wrong decisions.
Volkswagen means PEOPLE'S CAR in German. The company experienced unbelievable hard times during 1940s. The Volkswagen factory was attacked by Allied Forces during World War 2. It was partially destroyed. The British Government took control of the factory to produce light transportation for military and was put under the leadership of IVAN HIRST.
The British sought to give control of the company to the able hands and offered the factory to Ford Motors. Truth. The offer was turned down by Ford Motors, since the company thought it was waste of money!!!!!!! It was indeed fortune thrown away. Then the control of Volkswagen was relinquished to the German Government which put the company under the able leadership of Heinrich Nordoff who turned the company around and by 1950, Volkswagen started exporting to neighboring countries. Indeed Volkswagen personifies the quality of Phoenix. Phoenix raises from ash. So did Volkswagen.
Wednesday, July 27, 2011
PhD- child's play?????!!!!!!
How many years does an average individual need to complete his PhD?
Yeah.. U're right.. 5 hard years.
But can you believe that that if you have will, you can finish it off in as early as 2 years? You have no choice. You need to believe.
Dr.Parvinder Singh scripted history when he shattered all records at the University of Michigan when he completed PhD in Pharmacy in just years.!!! Indeed a source of inspiration.
Dr. Parvinder Singh immediately employed by Ranbaxy in 1967. he constantly scaled new heights in his career that he took over as Chairman and Managing Director in 1993.
Ranbaxy achieved stupendous growth during his tenure as its CEO. Its turnover rose exponentially from Rs 36 crore to 1400 crore. He foresighted the impending competition to his company with theonset of LPG policy and set up state-of-the-art R&D facility which helped Ranbaxy to tide over competition and retain its market share.
Indeed a source of inspiration to all youngsters!!!!!
Tuesday, July 26, 2011
Evil or Shoe??????
Christening a Brand depends on careful selection of brand elements. Brand elements chosen must be meaningful and reflective of the product features and usage. Inappropriate Brand manes could prove disastrous as happened to Reebok.
Reebok launched a women's shoe brand called Incubus in the year 1997. After shipping about 53000 pairs of shoes, the company was horrified to learn the real meaning of Incubus.
Inquisitive of its meaning?
The Webster's dictionary defines Incubus as "the evil spirit that..... has sexual intercourse with women when they are sleeping"
Reebok wasted no time in seeking public apology and modified the name.
Sunday, July 24, 2011
Digboi- Mystery of its History?
As we all know, Digboi is the first oil well in India. It also has the rare distinction of being the oldest running oil well in the WORLD. The etymology of its name is indeed interesting.
McKillop Stewart & Co was the first company that drilled Oil well at Digboi. Its officer Mr.Goodenough used to urge the workers "Dig boy, dig" to motivate and excite the workers. Surprising. The place later came to be known as DIGBOI.
The discovery of oil at Digboi is also coincidental. In 1882, The Assam Railway and Trading Co was extending Dibru-Sadiya railway line to Ledo. The elephants were used for haulage purpose. One engineer, Mr. WL Lake noticed that a few elephants had oil stains on their foot. retracting the footprints, he found oil seeping to the surface. Oil was discovered!!!!!!!!
Thursday, July 21, 2011
Bollywood stars or Perfumes?
Who are Sharukh Khan and Zeenat Aman?
If you are answer is Bollywood stars, you are only partially correct.
A french Perfume brand Jean Atheaus has named two of its perfumes after these two stars.
Tuesday, July 19, 2011
When quarrel is good!!!!
The success of the global management consulting, technology consulting and technology outsourcing company "Accenture" could be partly attributed to its tussle with its parent company Andersen Worldwide Societe Cooperative (AWSC), a Swiss-based entity which managed the global offices of the accounting firm Arthur Andersen.
Accenture originated as a business and technology division of Arthur Andersen. In 1989, that division split from Arthur Andersen and began using the name Andersen Consulting. Through 1990s, there was a increased tension between Andersen Consulting and Arthur Andersen since the latter started competing with the former by establishing a new entity called Arthur Andersen Business Consulting. The Dispute came to a head in 1998 when Andersen Consulting claimed breach of contract against AWSC and Arthur Andersen. In August 2000, as a result of conclusion of International chamber of Commerce, Andersen Consulting broke its all contractual ties with AWSC and Arthur Andersen. As a part of arbitrary settlement, the Andersen Consulting was required to change its name and the entity was renamed ACCENTURE.
This quarrel helped Accenture in more ways than one. Arthur Andersen was implicated in the Enron Scandal and was forced to surrender its license to do business to Certified Public Accountants in US. This led to loss of reputation to Arthur Andersen. Since Accenture did not carry any reference to Arthur Andersen in its name now, it remained immune from the reputation loss. Quarrels are good too!!!!!!!!
Poets @ B-schools!!!!!
Do you think poets are found only in the language Post-Graduate courses????? If your answer is yes, then you are mistaken. Poets are found in B-schools as well.
The students at the B-schools who are weak in Quantitative techniques because of their humanities background are dubbed "POETS".
Monday, July 18, 2011
Hot Desking
Hot Desking is a practice whereby the desks are allocated to staff whenever required on a rotation basis because of paucity of resources and cramped space. Funny but True!!!
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